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Manifesto




Integrated Campaign Video



Print

This “Is my ad a cliché?” Logic Tree ran as a print ad in Boards Magazine, Shoot Magazine, and Adage.




Resistance Packs

We sent direct mail kits to over 500 creative directors in the United States. Each kit contained a poster, baby and puppy masks, stickers, a can of washable spraypaint, and a dyecut stencil.We encouraged creative directors to use their new spraypaint and stencil to tag their agencies and anywhere else they saw fit.




CW // Chris Trumbull
CT // Jarrod Higgins
AD // Jeff Dryer
Project Manager // Lauren Kosteski